ABOUT THE DESIGNER

When I first branded my illustration business, I did what any other small business owner would do, look up what everyone else was doing. 

Which resulted in a whole bunch of self-sabotage that I was never gonna make it as a young, creative business owner (screw you imposter syndrome). 

Because I must talk like *this* to finally get to 10k followers, my brand must look like *this* to get hundreds of orders, and my website must be like *this* because clearly that’s what everyone is obsessed with, right?

Wrong.

I tried to talk like *that*, make my brand look like *that*, and create a website like *that*, and it got me questioning what the hell I was doing?

Doing all the things I thought I was supposed to be doing, left me burnt out with little to no results.

Once I ditched the copy-cat method that clearly wasn’t working (duh!), I got reaaallll comfortable with just being me. 

Because why the hell was I trying to hide that?

It was time I rebranded to something that truly felt like me & ditch the professional talk because, let’s be real, I don’t use big words like that in real life.

So, I switched up my offers from custom illustrations to bold, personality-packed branding and web design for passionate creatives like you.

I quickly realized I wanted to help other passionate creatives stand out in their industry.